with you, you can’t expect your return to stay consistent as you figure out how to scale. Has your return been in b to c database line with Pre-COVID numbers?
Joe: They’re actually a little bit above where they were before COVID-19. As a business owner, you get used to those numbers being in a good place for a few weeks, and that becomes the new normal – no pun intended. But yes, we’re doing better than we were before COVID.
Host: Can you talk to me a little bit
about what your plans are for the next few weeks or months? Obviously, none of us know what that will look like, but how are you setting yourself up to be nimble and reactive to certain trends?
Joe: We’re beginning to build out different campaigns for products we know are big in the summer. We’re focusing a lot on shorts and some of our top best sellers. It’s important to get that contingency plan in place in case the parts of your campaigns that are doing well start to regress.
The COVID-19 pandemic has fundamentally
changed the way we do business, but what is the best payment gateway and how to choose? many businesses have not recognized the surplus of underpriced attention that has come to fruition caused by many businesses pulling back their marketing budgets combined with a number of people still captive in their homes be numbers spending time on social media.
