Social networks are giant technology companies that make money from user data. At this point, the working principles of social networks and how they generate income from the services they offer for free are also important issues.
Users do not pay any fees to use social
networks such as Facebook, Instagram, Twitter, and the like, because the content they produce and the data they provide, knowingly and voluntarily, constitute the source of income for social networks. Ultimately, social networks are companies that collect the information that users produce and share (unknowingly or voluntarily), classify this data according to age, gender, interests and likes, educational status, and political preferences, and sell it to advertisers for a fee.
It is important to remember: “If you are not paying for a service, you are the product
Likes, shares, comments, clicks, and time spent on social networks constitute a huge data source. Social networks collect this data using methods that users are not even aware of.
A researcher from the University of Cambridge analyzed philippines whatsapp number data 5 million people’s likes on social networks and came to the following conclusions:
Social networks,
With just 10 likes, they know you better than your average coworker
Based on your 70 likes they know you better than your friends
With your 150 likes, they know you better than your parents.
Once you reach 300 likes, they know you better than your martial law as a new challenge spouse!
It is useful to remember that this state of recognition includes germany cell number almost all kinds of information, from your favorite flower, food, which party you will vote for, your political tendencies, your feelings, your beliefs. Can it be thought that social networking companies, which have become a technology that knows us better than we know ourselves, do this only for the purpose of “entertaining” us? Of course not.
At this point, conscious use of social networks comes into play;
Approaching every content accessed with a critical perspective,
Being aware of issues such as data privacy and over-use development is of utmost importance.
Disinformation, false information or “junk” news is spread especially through social media platforms and search engine algorithms. They infiltrate the social networks of users’ family and friends, ensuring the spread and continuity of disinformation and false information.
