With a considerable volume of messages, it is important for the company to be concerned about how to use WhatsApp automation to meet the demand for end-of-year sales.
After all, this period is one of the most anticipated because it is more hectic and more profitable. To help with this, it is important to understand what automation is and how it can be used as an ally. Keep reading to find out more!
What is WhatsApp automation?
WhatsApp automation
Chatbot concept. Hand holding phone with illustration of woman chatting with chat bot in smartphone. User chatting with chat bot on smartphone. Customer service help. vector illustration
Automation on WhatsApp is a process that makes messages fully automatic. This means you don’t need human support during the operation.
This way, sending messages through the application happens without having to do the work manually.
Without automation, conversations need to be handled manually. As a result, each new interaction with a customer requires the team to respond individually. This becomes a major problem when a large number of customers need to be responded to.
Although WhatsApp automation does not require anyone to be present to respond to customers, it does require someone to configure these messages.
In other words, an employee needs to configure the commands so that the automated system responds to messages appropriately.
How can WhatsApp automation help with end-of-year sales demand?
year-end sales demand
Now you know what WhatsApp automation is. So, let’s look at the main reasons to use this service in your company to help with end-of-year demand. Check it out:
1. Provides efficient and quality service
efficient and quality service
Providing quality service is a prerequisite for any business at any time of the year. This is because customers are laos whatsapp number data becoming increasingly demanding, and fast and effective communication is a decisive factor in closing a deal.
It is estimated that 80% of Brazilians use WhatsApp to communicate with brands, a percentage that may increase by the end of the year. Therefore, companies will receive a large volume of messages and need to find a way to respond to customers quickly and with quality.
2. Ease of transferring attendants
attendant transfer
WhatsApp automation provides more benefits than just automatic messages. These benefits encompass customer service as a whole.
For example, in the know who your leads call center, it is possible to direct the conversation to an appropriate service. This makes life easier for managers and service professionals.
This way, the call center that allows the transfer of agents can direct each customer to the appropriate professional. This helps to control the services and management, making conversations more effective and satisfactory.
3. Messages are sent more accurately
messages sent more accurately
Chat bot or mobile chatting, isometric concept vector illustration. Dialog sms icons or text bubbles on screens of two estonia leads smartphones facing each other, isolated on purple, ultraviolet background
WhatsApp automation tools can connect with other digital services and e-commerce platforms. This way, information goes straight from the source and reaches the customer without undergoing any changes.
This significantly reduces errors in the message. In addition, agents and salespeople will not need to search for the details of the transaction to send to the customer.
4. Helps save time
save time
One of the biggest advantages of using WhatsApp automation to meet end-of-year demand is saving time. To do this, your company can automate sending messages with basic but relevant information.
However, some human support is still required. This includes answering whether the customer’s order has been shipped, providing the purchase tracking code or how to return the product.
