ANPD Monitors Use of Facial Recognition in Football Clubs
ANPD Monitors The National Data Protection Authority (ANPD) has begun monitoring the use of facial recognition systems in ticket sales […]
Digital Marketing
Content Marketing
Digital Marketing
Orange Suffers Data Leak After Extortion Attempt
Orange Suffers Orange Group , one of Europe’s largest telecommunications companies, has confirmed a data leak that exposed thousands of
Digital Marketing
Privacy and Data Protection News
Privacy CNJ Regulates the Use of Artificial Intelligence in the Brazilian Judiciary The National Council of Justice (CNJ) has approved
Digital Marketing
Privacy by design – do you know how important it is?
Privacy by Design: Integrating Data Protection from the Start The concept of “Privacy by Design ,” coined by Ann Cavoukian in the
What is omnichannel
What is omnichannel service? See the importance of integrated communication between platforms!
Omnichannel is a sales strategy that includes different communication and advertising channels. It offers a unified brand experience to the
How to remarket
How to remarket customers on whatsapp?
Well, in a relaxed way, it’s when you show a product again to someone who had previously shown interest in
How to create
How to create a sales campaign on whatsapp?
An important detail is How to create that the app is one of the best channels for marketing. In this
Measuring customer
Measuring customer experience: what are customer experience?
Imagine that you Measuring customer could place a thermometer in your business, one that reveals the health of your relationship
Digital Marketing
Introduction to digital marketing: best practices and channels
In the past, online marketing was digital marketing something very specific. Nowadays, it is simply indispensable! Whether it’s on your
Inbound marketing
Inbound marketing: turning leads into customers
The world of marketing is constantly evolving, and traditional advertising strategies are gradually being by more customer-centric approaches. In this
you're making
5 mistakes you’re making when personalizing your campaigns – avoid them at all costs
Here, it’s a good idea to you’re making test different formats. For example, you can send personalized offers in push
reasons your campaigns
7 reasons your campaigns aren’t working
Are you spending reasons your campaigns more and more on marketing but you don’t see any results? Do you dream