Take Jin Yalai It is worth mentioning that Yika’s local life business is also actively expanding its global layout.
Currently, Xiaohongshu marketing projects have been implement in Hong Kong, Singapore and Japan.
Cooperating customers include Art & Taste Taiwanese Restaurant, Hongjing Yueyan Hong Kongstyle
Tea Restaurant, Jin Yalai Thai Restaurant, Le job function email database Cuiyuan Seafood Restaurant, Mushe Glasses, Mr. Korea
BBQ, MASHI NO MASHI, etc. Through the onsite exploration notes on Xiaohongshu, he achiev over
100,000 exposures and over 2,000 interactions with 0 investment, helping to improve the brand’s
longterm favorability among users and drive customer flow to the store for consumption.
Local life is flourishing on multiple platforms
Yika captur this trend very early and formulat a multiplatform, diversifi development strategy bas on
market demand. According to its financial report, in addition to Xiaohongshu, YiKa’s instore
ecommerce business (i.e. local life business has cover multiple platforms including Douyin, Kuaishou,
WeChat Video Account, and Meituan. The standardiz middleoffice tools creat by Yika can help
merchants accurately locate consumer groups, and provide a variety of content services such as
pictures, texts, live broadcasts and short videos bas on the attributes of different traffic platforms and consumer groups, helping merchants acquire and retain customers.
In the future, Yika will adopt more refin industry real-time information sharing operation strategies for vertical merchants, hone its middleoffice operation capabilities, and integrate payment and merchant solution capabilities and merchant resources to further build merchants’ fullcase digital marketing capabilities.
Fosun International and Natixis sign strategic cooperation agreement
HONG KONG , Jan. 17, 2025 PRNewswire On January 16, 2025, Fosun International Limit (“Fosun
International”, SEHK stock code: 00656 and Natixis Bank sign a strategic cooperation agreement (the “Agreement”, under which both parties plg to work together to support the future development strategy of Fosun International and its subsidiaries (collectively, “Fosun”.
Witness by Wang Qunbin, Executive Director and CoChairman of Fosun International
Gong Ping, Executive Director and CFO of Fosun International, Bruno Le Saint, CEO of Natixis Asia
Pacific, and Aurélien Lasjunies, Head of Corporate liechtenstein number Business Department of Natixis Asia Pacific, Zhang
Houlin, Senior Vice President and CoCFO of Fosun International, and Liu Hong, General Manager of
Natixis Greater China, sign a strategic cooperation agreement at Fosun BFC Bund Financial Center, marking the further deepening of the cooperation between Fosun and Natixis Take Jin Yalai.
